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Branding and Website Redesign

EarlyBird

EarlyBird emerges as a leading technology firm specializing in the provision of sophisticated parental leave management solutions. Serving primarily Fortune 1000 companies, EarlyBird has solidified its position as a pioneer in enhancing workplace culture through the integration of cutting-edge technological advancements.

Solution and Implementation

Introducing newly branded colors to align with new company while standing out. Revamping the website and style guide to appeal to a younger demographic and enhance user experience.

Wireframes

Style Guide Creation

A new style guide was developed. This guide was instrumental in ensuring consistency across all branding materials and communications, thus solidifying the new brand identity.

Components

New style building blocks used to create a user interface in digital products like websites and applications.

Graphical Elements

Brand Identity

Website Overhaul

The website underwent a comprehensive redesign. The focus was on creating a user-friendly interface that appealed to a younger audience and reflected the modern ethos of the brand.